With Zombies, It’s Always Personal

It always makes me roll my eyes, at least a little, when I hear someone say, “Nothing personal, but…” or “No offense, but…” You know what the “but” means, don’t you? It means that whatever the person is about to say (or write, as the case may be), is likely going to be extremely personal or extremely offensive.

And it doesn’t have to be.

Zombie bloggers seem to take things more personally than most, which leads to a overly emotional reactions. I was reading How to Get a Grip by Matthew Kimberly (@mjkimberly) recently, and he wrote about the need to be less sensitive. I’m paraphrasing here, but the basic concept he endorses is that before you get offended, ask yourself whether or not the person meant to offend you. Most of the time, they didn’t. Those who did are jerks who aren’t worth your time. Simple as that.

Yet online, taking things personally gets out of control and your blog content suffers for it. Here are a few facts:

1. The definition of personal is something directed to or related to a single person. People often use the word to mean “an attack on a specific person,” but that’s just part of the definition. You don’t have to be hurting someone for a comment to be personal. If you’re talking about a single person (or company, group, etc.), it’s personal.

2. If you direct a mean-spirited blog post, angry rant, or even negative comment toward someone, your readers are likely going to be smart enough to figure out who you’re talking about. So you might as well just name the person.

3. It is okay to be critical! If you don’t like something, you can say you don’t like it.

4. As pertaining to point #3 – you don’t have to be an ass about it.

5. As pertaining to point #4 – even if the other person is an ass first.

Zombie bloggers are the quickest to offend and the quickest to write mean posts or comments. Usually, at least in my experiences, this is a result of one of three situations:

1. They have low self esteem and use bitchiness as a defense mechanism. I guess you can’t blame them too much. If I had an ax in my face, bloodied clothing, and a missing limb or two, I’d be bitchy too. Well, okay, you can blame them, but you can also feel sorry for them a bit. Poor monsters.

2. They have a misguided sense that if they say something isn’t personal or don’t name names when attacking a single person, they aren’t really being mean. I’ve never met a zombie who knows he’s a zombie, though. Zombies typically don’t have much of a moral compass. Most zombies aren’t evil as much as they are…zombies.

3. They see drama as the quickest way to high traffic numbers and don’t give a shit about who they hurt in the process. Dude. Zombies suck.

So what can you so? Easy. Don’t let drama happen in your space.

Online drama is going to happen if you’re successful as a blogger. Someone online won’t like you or the people you work for, and they’ll feel the need to verbally vomit hatred to anyone who will listen. Pat yourself on the back – you have arrived and you’re probably writing really great content. If you’re so PC that you’re making everyone happy, your content is probably pretty watered down and boring, and that’s not a good thing. You want to write posts that make people think and react.

And when you do, thank people who offer constructive comments (positive or negative) and ignore the rest. I bold-faced that part because it is important. Don’t resort to virtually arm wrestling to determine whose virtual manhood is virtually bigger.

After all, what do you think happens to people who arm wrestle with zombies? They get bitten.

One of the reasons I like blogging so much is that it gives me a stage, a way to voice my opinions. Those opinions are going to be in direct opposition to what other people have to say, but that doesn’t mean we can’t be friends. Just call a spade a spade. Opinions are personal. Let’s not try to pretend they aren’t. That way, instead of passive aggressive snipe and hurt feelings we can actually have intelligent, interesting, life-changing debates about important topics.

Enhanced by Zemanta

Recent Entries

The 50 Most Important Lessons I’ve Learned as a Blogger

My very first professional blog post took me over ten hours to write. I was a fresh hire at a network called 451 Press (which today bears little resemblance to what it looked like back then), and blogging for money was a concept that seemed very odd to me. I had had a LiveJournal or [...]

Lowest BlogWorld Prices Ever: Join Me at #BWENY 2012!

In just a few short months, I’ll be heading to New York with thousands of other bloggers for BlogWorld Expo. Perhaps I’m a bit biased since I work for BlogWorld, but I personally think this is the BEST new media conference out there, bar none. And I hope you’ll join me there. This year, some [...]

I Didn’t Know Vaginas Could Blog

My vagina must be either lazy or stupid because it never logs into WordPress to publish a blog post. It never uses Facebook and doesn’t have a Twitter account. And my vagina certainly never records videos for YouTube. I didn’t know that others’ genitals were avid bloggers, but they must be. After all, why else [...]

Be the Domino

This month, we stopped SOPA. Seriously, guys. We did that. SOPA threatened our precious Internet, so we collectively stood up together and said, “This is not right, and we’re not going to stand for it. Now, we’re not out of the woods by any means, but this is a good start. Today, however, I don’t [...]

I Get By with a Little Help from My Friends

I’ve been working on a pretty big video project for BlogWorld Expo. Yesterday, I had the *fun* task of contacting people to ask for their help reading the script. I put asterisks around the word fun because I wanted to show that it’s dripping with sarcasm. In reality, it should probably be ********fun******** because one [...]

Repeating Yourself, Repeating Yourself, and Repeating Yourself

When I was a kid, I was often accused of having selective hearing. The worst was in the mornings, when my bright and chirpy morning-person mother would burst into my room nearly barfing rainbows at me. I’m not a morning person, and that might be the understatement of the century. She’d tell me to do [...]

In The End, Only Kindness Matters

I have a confession to make: I love Jewel. Okay, maybe she had a little bump in the road with that god-awful song about following your intuition, but her Spirit album makes my top ten list. One of the Jewel songs I really like is “Hands.” This has relevance to blogging. I promise. You shall [...]

I Will Not Be Baited

Yesterday, I read a series of tweets that made me mad. They weren’t directed at me, but they did attack something I value. I had this huge, long post written where I called out the tweeter and defended my stance. I have a rule that I never comment or write blog posts when I’m initially [...]

Why Can’t We Talk About Social Media ROI?

A lot of bloggers and new media “experts” get upset when people use the terms social media and return on investment (ROI)  in the same sentence. There seems to be a  full-to-capacity bandwagon of people freaking out about it actually. YOU CANNOT TALK ABOUT SOCIAL MEDIA ROI! ROI MAKES ME STABBY! STOP TALKING ABOUT SOCIAL [...]